USA TODAY awards Mortgage Coach app top honor for focus on providing the best possible mortgage education
May 19, 2016 – Mortgage Coach, mobile app innovator, shared today that their flagship mortgage education solution was featured in USA TODAY as one of five must-have real estate apps when looking for a home.
“We thank the thousands of dedicated mortgage professionals who provide clear mortgage advice every day with our app, delivering millions of Total Cost Analysis experiences, who made this honor possible. Mortgage Coach subscribers provide clear options and advice to help people make a confident mortgage decision,” shared Dave Savage, CEO of and founder of Mortgage Coach. “This was not a paid ad or sponsored content, but rather a team of journalists who did the research and understand just how impactful the right apps can be in the modern home buying experience; and specifically, the importance of education Mortgage Coach uniquely enables when making the purchase commitment.”
Mortgage Coach lenders can be found in all 50 states and many of the most trusted and fastest growing lenders in the country depend on Mortgage Coach. PrimeLending, a national mortgage loan originator, has provided the Mortgage Coach app to every one of their more than thirteen hundred mortgage professionals for years. “There is no better competitive advantage than delivering the best customer service. Mortgage Coach helps our professionals deliver customized, detailed and easy-to-understand guidance to borrowers in every conversation. I’m not surprised to see trusted media sources like USA TODAY recognize the innovation behind the Mortgage Coach app, we experience first-hand the benefits using the app experience to more effectively communicate our message and brand,” said Scott Bristol, President of PrimeLending.
Nikki Groff, a long time user of Mortgage Coach, top-producer, and Chief Marketing Officer at Wallick and Volk, a lending brand that has been in business since 1932, shared “All of our mortgage advisors use the Mortgage Coach app to provide education to our clients. Seeing the USA TODAY article reaffirms how everyone searching for a home can be positively impacted by the use of mobile apps and how professionals like ours are making the purchase process easier by using the best available mortgage technology.”
“One of the reasons Mortgage Coach works so well is everyone has a smart phone. This is not an app for just one group of people. No matter what place, age, technical confidence, or previous education, with a Mortgage Coach Total Cost Analysis, everyone involved is able to understand the short and long term benefits of each type of mortgage. Anyone can open the app and get the information they need to make the right mortgage part of their financial plan,” stated Mike Hardwick, CEO of Churchill Mortgage.
Mortgage Coach releases updates to the native app experience often, ensuring that this article and honor is only one of many more to come. “Our dedication to creating innovation to help people achieve the dream of homeownership confidently is unwavering. From new capabilities added to our flagship app, like real-time video narration updates, to entirely new app experiences, such as our My Nest home shopping camera app, our team will keep working to find new ways to modernize the mortgage experience.” added Joe Puthur, President of Mortgage Coach. “Even with accolades like this one from USA TODAY, we still have a long way to go in accomplishing our commitment to help everyone make a confident mortgage decision. That said, of the top 1% of professionals, 34% are Mortgage Coach subscribers, and that is a very clear testament to the importance of the educational experience we provide and our rapid progress toward helping all lenders step into the future.”